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Insight · Morgan Philo

The AI isn't important

Every customer conversation and project decision adds to what your business knows. But when that understanding stays inside individual AI tools, the rest of the business misses out. The lasting value is in building company knowledge you own—kept centrally, growing with every project, and available to the people and tools doing the work.

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Insight · Morgan Philo

Implementing AI in Our App: A Journey to Job Efficiency

In today's fast-paced world, efficiency is key. For Job Efficiency, we recognized the need to empower our users—many of whom are non-technical—to create automations quickly and effectively. While our software is designed to be user-friendly, we observed a significant drop-off among users who found the process confusing or lacked the time to learn how to create automations. This challenge led us to implement AI in our app, and the journey has been transformative.

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